Digipack ideas - Group

Digipack - Obviously the CD is going to be included, a live acoustic set to say she is a singer/songwriter. Maybe a behind the scenes dvd of her recording in the studio, or filming a different music video. Personalised her talking to the camera, thanking her fans and telling them of upcoming tours etc. almost like a video diary.
Digipack LOOK - A separate photoshoot needed, but the shape of a CD and it can open up, almost like a notepad! so its like she is drawing it herself with her lyrics scattered on it with animations and pictures of herself.

Magazine advert - possibly Q magazine, a music magazine especially for music not her personal life. Maybe do two magazine covers, one for her music but another to appeal to a wider audience. Again a separate photoshoot more conventional. For our magazine advert we could have the video being advertised that is going to be in the "new Ellie Goulding album", in the advert we are going to probably have images or photos of the scenes that were in the video and maybe a short insight on what is it about.